What is Clean Beauty?

Dec 27, 2022

Clean beauty is a growing trend in the beauty industry that emphasizes the use of natural products without ingredients that are harmful to health and the environment. It aims to provide consumers with healthy and environmentally friendly skin care, makeup and hair care products.

Clean beauty opposes the use of harsh chemicals such as parabens, phthalates and sulfates, which can be irritating to the skin and harmful to long-term health. Instead, she advocates the use of natural ingredients such as essential oils, plant extracts and minerals, which are often gentler and more beneficial to the skin.

In addition to focusing on healthy ingredients, clean beauty also emphasizes sustainability and ethics. Many clean beauty products are made from organic ingredients and are packaged in environmentally friendly packaging, such as recycled glass bottles and paper bags. Additionally, many clean beauty brands are ethically conscious and pledge not to test their products on animals.

As a consumer, it's important to pay attention to the labels and read the ingredients of the beauty products you buy. Look for brands that are transparent about the ingredients they use and focus on using natural, healthy ingredients. You can also check if a brand is certified by a beauty industry certification body, such as the "Ecocert", "Cruelty Free" or "USDA Organic" label, which guarantees that the products have been produced responsibly. and ethics.

By adopting a clean beauty routine, you can not only take care of your skin and hair in a healthy way, but you can also help protect the environment and support ethical brands. So don't hesitate to adopt clean beauty in your skincare and beauty routine!